As the Design Director, I led the full rebranding of Umbrava, a facility management software platform. My role included strategy, logo design, and developing a complete visual identity system. The goal was to reposition Umbrava as a modern, intuitive alternative to outdated industry systems.

I selected a professional, tech-forward color palette and built a cohesive brand system that extended across the platform UI, marketing materials, and internal documentation. The refreshed look and feel emphasized clarity, usability, and innovation—highlighting Umbrava’s commitment to streamlined facility management and powerful reporting tools.

This work played a key role in differentiating Umbrava from the crowded market and supporting its growth among FM managers and enterprise clients.